If you’re looking to begin a new Pay Per Click campaign, or wish to improve your current strategy, then get in touch with us today. As a leading PPC agency in Cambridge providing PPC Management services to clients of all shapes and sizes, we’re more than equipped to help you get the best results.
- Over 78, 5* reviews across TrustPilot and Google Reviews!
- Managed over £1 million pounds of digital advertising spend!
- A team dedicated to digital!
- The ability to work with clients of all shapes and sizes!
- Huge experience over B2B, e-commerce, and services!
Add Clicks to your team
We will work with you to document a strategy, pinpointing your goals and requirements. We will then determine the best platform to begin and manage your campaign. We make sure you get the best return for your budget managing the campaigns efficiently and with attention to detail.
What is PPC?
Pay Per Click does exactly what it says on the tin: when advertising online, every time a user clicks on your ad, you pay. How much you pay per click depends on a range of factoring criteria; including, but not limited to: competition, ad copy and landing page experience.
What's The Process?
The beauty around most forms of digital marketing is that it is fully quantifiable; this is no different with PPC advertising. We will work with you to determine sales goals and can also integrate these with Google Analytics, meaning your PPC campaign can be analysed against digital marketing channels. Performance can be measured through a number of routes; from phone enquires to email enquiries, and from online sales to enquiries
High level industry research
Our AdWords certified specialists will spend time reviewing and research a huge amount of keywords. We will cross reference these against bids which the objective of hitting the desired cost per sale.
Created by experienced copywriters
Our creative copywriters will put together a variety of adverts for your approval. Adverts will be A/B tested with new adverts being created across the campaign to maximise conversions. Adverts will be created in line with objectives and brand tone but with a focus of completing an action.
Goals and values created.
We utilise the AdWords tracking systems along with integration into Google Analytics. If not present already, Google Tag Manager will be added to your website providing us with more opportunities to dig further into the data.
Campaign switched on
With your final signoff, the campaign goes live and the sales start coming in. We continue to work on the account to increase sales and lower the cost per sale.
Working With Clicks
It is our mission to ensure your budget gains the maximum return on investment from whichever platform you use.
- In-depth keyword research & competitor analysis.
- Dedicated account manager.
- Google Adwords Certified Partner.
- Consistent refinement to constantly maximise performance.
- You can see our staff as an extension of your own team.