3 Ways to Increase the Visibility of Your Website

We all want to be visible in some way. It’s human nature. But visibility means different things to different people. For some its to be in the spotlight, for others, it’s the odd genuine well-timed compliment. The same applies when it comes to visibility of your website. The type and amount of attention all depends

7 Ways to Increase Brand Awareness

  Do you want your business to be noticed in today’s day and age? With the everchanging media platforms and forms of communication, it can be difficult to know where to start, when it comes to getting your business out there. It’s all about targeting your audience and seizing their attention. But, then how do

4 Tips to Stay Ahead in Digital Marketing

We’re Digital Clicks, SEO specialists working in Cambridge with clients across the whole country. We specialise in SEO campaigns, especially when one wants to optimise for a local SEO campaign in Cambridge. For more information, any help or advice for your campaign or to know more about how we work, don’t hesitate to get in touch

What is ORM?

It has always been essential to show potential customers the best side of your business in order to encourage their patronage. In today’s modern society, that translates to how you appear on the internet: your online reputation. Do you have a bad review on Yelp or Trip Advisor? A bad comment or star rating on

UK Consumers Care About Reputation

It takes many good deeds to build a good reputation, and only one bad deed to lose it. In terms of online branding, this has never been truer. A staggering number of Britons perform online research before buying product, as much as 80% according to some research. Brand management services are therefore more important than

How Online Reputation Management Can Positively Promote Your Brand

As the web continues to expand, we see a constant influx of user-generated content (UGC) emerging everywhere. Even the most comprehensive of marketing teams are unable to create enough content to promote maximum visibility across all the platforms the vast World Wide Web has to offer. Giving incentives to consumers may lead to them acting

What do People Say About Your Brand Online?

Thanks to the Internet, it is now easy to see what people think about your brand. Before the web, companies may have had to rely on focus groups and questionnaires to get an idea of the sentiment surrounding their brand. Whilst these methods of information gathering are still carried out successfully, the online world provides

Online Reputation Management (ORM)

The purpose of online reputation management is not to deceive.  It is human nature to want to rant or moan about 1 unfortunate experience, but where are all the happy customers?  Customers have no idea what happens behind the scenes, they do not understand the processes and work required to make transactions and fulfilment go smoothly.

ORM – Dominate the search results

With the world getting more wrapped up in technology day by day, users have become a lot more internet savvy over the years, particularly when it comes to parting with their cash. It is now common place to expect a large number of customers to have weighed up their options online before making a purchase