WHAT BUSINESSES SHOULD CONSIDER WHEN USING FACEBOOK LIVE

Back in August 2015, Facebook launched its very own streaming service called Facebook Live. Since then the service has come on leaps and bounds and is now a competitor to Twitters’ Periscope. Buzzfeed – who launched the service with an exploding watermelon, Benefit Cosmetics and Dunkin’ Donuts have all jumped on the Facebook Live bandwagon.

ONE SMALL STEP FOR SOCIAL MEDIA, ONE GIANT LEAP FOR PINTEREST

There’s been a lot of chatter around Pinterest lately. It seems that the social bookmarking site is ramping up its advertising game in the form of new promoted pins, that enable businesses to have their products appear in users’ feeds or be placed in front of audiences based on demographics. So this is Pinterest’s PPC